Eavesdrop on conversation in a typical airport gate area and you’ll think that grousing about frequent flyer programs has become a national pastime. The airlines keep finding new ways to give away miles and just about as many ways to prevent their customers from ever cashing in those miles for flights.
While passengers have long been offered redemption options beyond free flights and upgrades, they are spending their miles more often these days on non-flight services as the airlines reduce capacity, leaving fewer seats redeemable for miles. The airlines are doing all they can to recruit and keep passengers in frequent flyer programs, offering promotions and making it easier to redeem miles for hotels, car rentals and even theatre tickets.
We’d love to know…do you choose your flights now based on which airline you earn the most miles with, or are you more price driven?
Written by: C Kennedy
kennedy@atlastravelweb.com
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