Let’s face it, Super Bowl commercials have become an integral part of the game day experience. Advertisers pay as much as $5.6 million dollars for a 30 spot. We all have our favorites from Pepsi, Frito-Lay (Doritos & Cheetos,) Planters & Anheuser-Busch. Also returning with Super Bowl commercials 2020 are Pringles, Olay, Avocados from Mexico, Hyundai, Squarespace, Audi, Kia, Coca-Cola, MTN Dew, New York Life, SodaStream, Heinz, Snickers, TurboTax, Porsche, WeatherTech, Toyota, GMC & Stella Artois. Viewers can expect to see ads from Michael Bloomberg & Donald Trump as well.
Companies making their first Super Bowl commercial debut in 2020 are Facebook, Pop-tarts (who knew they would survive the health craze & still be a popular breakfast item like it was when I was a kid;) Sabra (see my point about healthy foods that hummus is now a player in this advertising space;) & Saucony running brand will use their commercial to make a major debut announcement.
What are Super Bowl advertisers 2020 trying to entice you with in a span of 30 to 60 seconds? Anheuser-Busch will be promoting Bud Light Selzter, Michelob Ultra & Michelob’s organic brew Pure Gold, with only 1 commercial focusing on the original Budweiser beer. Coke is expected to feature their new Coke Energy & Aha sparking water. MTN Dew will plug their new sugar free drink. Porsche will show the Taycan, their first all-electric vehicle. Pop-Tarts is promoting their new pretzel flavor which I can’t say sounds appealing. The Heinz commercial hasn’t released a teaser yet but we know it was directed by Roman Coppola, the son of Francis Ford Coppola & is expected to showcase some of their broader line of condiment options.
Here’s what we found so far for Super Bowl Commercials 2020
Our of these Super Bowl Commercials 2020, which do you expect to be a fan favorite?
If you miss any commercials because you are stuck cooking, hosting guests or it’s the only time to take a bathroom break, you can check out Super Bowl Greatest Commercial 2020 edition. The 1 hour live show is filmed at Hard Rock Stadium, home of the Super Bowl LIV, & will be hosted by Boomer Esiason & Daniela Ruah. Fans can watch and vote for their favorite hilarious or heartfelt Super Bowl commercial at CBS.com/SBGC.
